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Marketing automation software market size worldwide 2022-2031

Published by
J. G. Navarro,
Mar 20, 2023
The source forecast that, in 2023, the global marketing automation software industry's revenue will amount to 5.4 billion U.S. dollars. That annual value was projected to more than double by 2031, surpassing 11.2 billion dollars. According to another source, the overall global marketing automation industry revenue will reach nearly 5.9 billion dollars in 2023.

Marketing automation software market revenue worldwide from 2022 to 2031 (in billion U.S. dollars)

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Sources

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Release date

March 2023

Region

Worldwide

Survey time period

2021

Supplementary notes

*Forecast.

** The Statista estimate is based on values in 2027 and the compound annual growth rate from 2023 to 2031 of 9.6%, which were provided by the source. An exponential development of the market was assumed.

Numbers have been rounded.

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Statistics on " Marketing technology implementation in the U.S. "

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Statistics on Marketing technology implementation in the U.S.

Overview

7

Usage, strategies, and spending

8

Marketing automation

4

Customer Data Platforms

5

Software as a Service

4

Customer perspective

3

Further related statistics

17

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Topics

Marketing technologyDigital advertising in the U.S.Mobile advertising and marketing in the U.S. Content marketingData usage in marketing and advertising
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