The advertising expenses of the beverages and cigarettes industry through traditional media in Japan amounted to about 184.8 billion Japanese yen in 2023. This represented an increase of over seven billion yen compared to the previous year.
Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023
(in billion Japanese yen)
Characteristic
Advertising expenditure in billion Japanese yen
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Dentsu. (February 27, 2024). Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. "Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023 (in billion Japanese yen)." Chart. February 27, 2024. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. (2024). Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. "Advertising Expenditure of The Beverages and Cigarettes Industry through Traditional Media in Japan from 2014 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 27 Feb 2024, https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu, Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/ (last visited July 27, 2024)
Advertising expenditure of the beverages and cigarettes industry through traditional media in Japan from 2014 to 2023 (in billion Japanese yen) [Graph], Dentsu, February 27, 2024. [Online]. Available: https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/