This statistic depicts the advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019. In 2019, the beverage and cigarettes industry spent around 167.7 billion Japanese yen on advertising in newspapers, magazines, radio and terrestrial TV, showing a decline from almost 217.9 billion yen in 2010.
Advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019 (in billion Japanese yen)
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Dentsu. (March 11, 2020). Advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019 (in billion Japanese yen) [Graph]. In Statista. Retrieved February 28, 2021, from https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. "Advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019 (in billion Japanese yen)." Chart. March 11, 2020. Statista. Accessed February 28, 2021. https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. (2020). Advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019 (in billion Japanese yen). Statista. Statista Inc.. Accessed: February 28, 2021. https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu. "Advertising Expenses of The Beverages and Cigarettes Industry through Traditional Media in Japan from 2010 to 2019 (in Billion Japanese Yen)." Statista, Statista Inc., 11 Mar 2020, https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/
Dentsu, Advertising expenses of the beverages and cigarettes industry through traditional media in Japan from 2010 to 2019 (in billion Japanese yen) Statista, https://www.statista.com/statistics/827025/japan-advertising-expenses-beverage-and-luxury-groceries-industry-mass-media/ (last visited February 28, 2021)