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Brazil: ad spend in pharmaceuticals H1 2015-2017

Advertising spending in the pharmaceutical sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)

Brazil: ad spend in pharmaceuticals H1 2015-2017 This statistic presents the advertising spending in the pharmaceutical industry in Brazil from the first half of 2015 to the first half of 2017. From January to June of 2017, approximately 4.8 billion Brazilian reals were spent in advertising in this sector, up from 3.7 billion reals in the same period of the previous year.
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Advertising spending in the pharmaceutical sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)

Spending in billion Brazilian reals
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Spending in billion Brazilian reals
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Description

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This statistic presents the advertising spending in the pharmaceutical industry in Brazil from the first half of 2015 to the first half of 2017. From January to June of 2017, approximately 4.8 billion Brazilian reals were spent in advertising in this sector, up from 3.7 billion reals in the same period of the previous year.
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Release date
August 2017
Region
Brazil
Survey time period
January to June; 2015 to 2017
Supplementary notes
* Data prior to 2017 were retrieved from the source's earlier releases.
Figures have been rounded.
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