In the United Kingdom, comparethermarket.com was the leading insurance website in terms of share of voice between April and June 2024, with approximately 15.7 percent. The websites gocompare.com and moneysupermarket.com followed with 14.47 and 5.62 percent, respectively.
Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice
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Share of voice*
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Insurance sector includes; business, health and life, home, auto, car and travel insurance.
*Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. The top 20 players in the chart have the highest share of voice across 16,456 search terms.
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Pi Datametrics. (July 11, 2024). Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. "Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice." Chart. July 11, 2024. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. (2024). Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. "Leading Insurance Comparison Websites in The United Kingdom (Uk) in The 2nd Quarter 2024, by Share of Voice." Statista, Statista Inc., 11 Jul 2024, https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics, Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice Statista, https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/ (last visited September 01, 2024)
Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice [Graph], Pi Datametrics, July 11, 2024. [Online]. Available: https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/