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Share of items bought by young consumers online in India 2018 by gender and item

This statistic depicts the results of a survey about the share of items bought regularly by young consumers online in India as of July 2018, by gender and item. As of this date, around 56.7 percent of young male consumers across India bought electronics and gadgets online regularly.

Share of items bought regularly by young consumers online in India as of July 2018, by gender and item

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Sources

Release date

October 2018

Region

India

Survey time period

July 2018

Number of respondents

5,000 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Note: Includes survey responses 'regularly buy' and 'have bought online in the past and may consider buying again in future'. Youth here refer to respondents between the ages of 18 and 38.

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