U.S. Facebook usage reasons 2018

Reasons for being on Facebook according to adults in the United States as of April 2018

by J. Clement, last edited Feb 20, 2019
U.S. Facebook usage reasons 2018 This statistic presents the reasons for being on Facebook according to adults in the United States as of April 2018. According to the findings, 53.06 percent of respondents stated that their primary reason for being on Facebook was to keep up with friends that they had lost touch with, while 19.61 percent of respondents reported that their reason was to stay in touch with a friend or loved one who didn't live in the area.
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Reasons for being on Facebook according to adults in the United States as of April 2018

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Share of respondents
To keep up with friends I had lost touch with53.06%
To keep an eye on what my kids are posting47.85%
To stay in touch with a friend or loved on who does not live in area19.61%
To promote my brand, product, or service18.59%
Never really thought that much about why I'm on Facebook16.21%
To use Facebook messenger13.72%
To use Facebook groups12.13%
For a family members sports club9.18%
Because I am bored8.62%
Other2%
Share of respondents
To keep up with friends I had lost touch with53.06%
To keep an eye on what my kids are posting47.85%
To stay in touch with a friend or loved on who does not live in area19.61%
To promote my brand, product, or service18.59%
Never really thought that much about why I'm on Facebook16.21%
To use Facebook messenger13.72%
To use Facebook groups12.13%
For a family members sports club9.18%
Because I am bored8.62%
Other2%
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by J. Clement, last edited Feb 20, 2019
This statistic presents the reasons for being on Facebook according to adults in the United States as of April 2018. According to the findings, 53.06 percent of respondents stated that their primary reason for being on Facebook was to keep up with friends that they had lost touch with, while 19.61 percent of respondents reported that their reason was to stay in touch with a friend or loved one who didn't live in the area.
Show more
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