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Leading Super Bowl brands in the U.S. in 2019, by earned media value

Published by Statista Research Department, Jan 14, 2021
The statistic shows the leading brands in the Super Bowl in the United States in 2019, by earned media value. Bose was the frontrunner in the list with an earned media worth 222 thousand U.S. dollars, while American Airlines generated 45 thousand U.S. dollars-worth of publicity via promotional efforts during the Super Bowl in 2019.

Leading brands in the Super Bowl in the United States in 2019, by earned media value (in 1,000 U.S. dollars)

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Release date

March 2019

Region

United States

Survey time period

2019

Supplementary notes

Earned media (or free media) refers to publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, or owned media, which refers to branding.

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