Social media usage in Italy

The Statista dossier
  • Detailed references
  • Editorially prepared
  • Download as PDF / PPT

Statista dossier on the social media usage in Italy

This dossier illustrates statistics and facts on the social media usage in Italy. The topics covered are the social media used, how do Italians feel comfortable with online personal data, the type of device and the frequency of use.

Table of contents

  • 1. Overview
    • Italy: frequency of internet use in 2017

    • Italy: share of the population using the internet 2014, by frequency of use

    • Survey: individuals using social networks and apps 2015

    • Survey: share of activities among Italian millennials 2015, by frequency

    • Italy: top active social media platforms in Q4 2016

    • Italy: most used social networks 2015

    • Italy: devices used to access to social media 2015

  • 2. Social media platforms
    • Italy: top active social media platforms in Q4 2016

    • Italy: number of Instagram users 2016, by age

    • Italy: number of Instagram users 2016, by region

    • Italy: instagram users 2016, by gender

    • Italy: share of Snapchat users 2016, by age group

    • Italy: Snapchat activities 2016, by age group

    • Italy: Snapchat users 2016, by age group and frequency

    • Italy: share of Facebook users 2016, by age

    • Italy: share of Facebook users 2016, by gender

    • Italy: female Facebook users ranked by age in 2017

    • Italy: male Facebook users ranked by age 2017

  • 3. Public authorities using social media
    • Italy: governmental entities using Facebook 2014-2015

    • Italy: governmental entities using Twitter 2014-2015

    • Italy: governmental entities using YouTube 2014-2015

  • 4. Forecasts
    • Forecast of the Facebook user penetration rate in Italy 2014-2021

    • Forecast of the social network user penetration rate in Italy 2014-2021

    • Forecast of Facebook user numbers in Italy 2015-2021

    • Forecast of social network user numbers in Italy 2015-2021

  • Language: English
  • Released: July 2017
  • Source(s): Statista
More than 7,500
companies
trust
Statista
Recommended studies and dossiers
Show more
Recent studies and dossiers
You may also be interested in...
Statista is a great source of knowledge, and pretty helpful to manage the daily work.

Christof Baron about Statista CEO, MindShare Germany

Any more questions?

Get in touch with us quickly and easily. We are happy to help!

We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.