WhatsApp

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Statista dossier about WhatsApp

This dossier gives information on mobile messenger WhatsApp. The paper provides metrics on the popular messenging service well as user penetration and user engagement. The dossier provides an overview on monthly active users and the daily messaging volume as well as app store downloads and projected revenues.

Table of contents

  • 1. Metrics

    • Number of monthly active WhatsApp users as of 2013-2017

    • U.S. number of WhatsApp users 2015-2021

    • Active global WhatsApp usage frequency 2016

    • WhatsApp: daily multimedia message volume 2014-2016

    • WhatsApp: popularity in emerging markets 2016

    • Price of selected acquisitions by Facebook 2017

    • WhatsApp: usage penetration in selected countries 2016

  • 2. Benchmark

    • Social media awareness in the U.S. 2017

    • Most popular global mobile messenger apps 2017

    • U.S. teens: social networks and app DAU reach 2014-2016

    • Reach of social media used by U.S. teens and young adults 2017

    • Leading mobile messengers in the U.S. 2017, by reach

    • Leading mobile messengers in the U.S. 2017, by monthly usage

    • Leading mobile messengers in the U.S. 2017, by monthly sessions

    • Leading mobile messengers in the U.S. 2017, by session duration

    • Social networks with daily U.S. user engagement 2016

    • U.S. Messenger app session length 2016, by connection type

    • U.S. messenger app data usage 2016, by connection type

  • 3. Messenger usage

    • Annual global mobile messaging app growth 2014-2016

    • U.S. adult daily mobile messaging app engagement 2014-2018

    • U.S. smartphone mobile messaging app usage 2016, by age

    • U.S. smartphone mobile messaging app usage 2016, by gender

    • Weekly mobile phone communication and data usage 2016

    • U.S. consumer willingness to try chatbot commerce 2016

    • Preferred digital retailer contact methods of U.S. internet users 2016

  • Language: English
  • Released: March 2017
  • Source(s): Statista
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