Internet usage in Japan

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Statista dossier about internet usage in Japan

This dossier presents insights and statistics on internet usage in Japan. It provides an overview on internet user demographics and usage profiles. The paper furthermore contains statistics on social media, mobile internet and e-commerce.

Table of contents

  • 1. Online access and traffic
    • Asia Pacific: number of internet users in selected countries 2018

    • Countries with the highest number of internet users 2017

    • Number of internet users worldwide 2017, by country

    • Japan: number of internet users 2015-2022

    • Japan: internet penetration 2000-2017

    • Leading online markets based on penetration rate 2016

    • Unique IPv4 addresses as of 1st quarter 2017, by country

    • Countries with the fastest average internet connection speed 2017

    • Mobile broadband subscriptions per 100 inhabitants in 2017, by country

    • Countries with largest 10 Mbps broadband connectivity 2017

  • 2. Online users and internet usage
    • Japan: distribution of internet users 2015, by gender

    • Japan: distribution of internet users 2015, by age and gender

    • Japan: average online hours per user 2015, by age and gender

    • Most popular desktop sites in Japan 2016, based on unique visitors

    • Popular online video content properties in Japan 2016, by unique viewers

    • Japan: online access frequency 2016, by age group

    • Japan: frequency of private internet usage 2016

    • Global YouTube usage for music consumption 2017, by country

    • Japan: frequency of female internet users researching items from TV 2016, by age

  • 3. Mobile internet and apps
    • Daily mobile internet usage in Asia Pacific 2016, by country

    • Daily mobile app usage in Asia Pacific 2016, by country

    • Japan: mobile phone internet user penetration 2015-2022

    • LINE: usage in Japan in 2015, by age

    • Most popular Asia-based mobile messenger apps 2017

    • Mobile internet users in Japan 2014-2015, by age

    • Japan: tablet video viewing frequency 2015

    • Most popular smartphone app categories in Japan 2015

    • Monthly active mobile social media users in APAC countries 2016-2017

    • Number of mobile apps used in selected Asian countries 2016

  • 4. Social media
    • Average daily social media usage in Asia Pacific 2015

    • Active social media penetration in Asia Pacific 2017

    • Monthly active social media users in APAC countries 2018

    • Active mobile social media penetration in Asian countries 2017

    • Monthly active mobile social media users in APAC countries 2016-2017

    • Japan: social network penetration Q3 2017

    • Japan: most visited social networks 2015

    • Japan: number of social network users 2015-2022

    • Japan social media user penetration 2015-2022

    • Japan: number of Facebook users 2015-2022

    • Facebook: online reach in Japan 2015-2022

    • Number of Twitter users in Japan 2013-2021

    • Japan: change in time spent on social platforms 2016

    • Japan: LINE usage among seniors 2015-2016, by age

    • Leading brands on Facebook from Japan 2017, by number of fans

    • Twitter: data removal requests from countries and institutions H2 2017

  • 5. Online and mobile commerce
    • Japan: retail e-commerce sales 2014-2019

    • Japan: e-commerce share of retail sales 2014-2019

    • Japan: digital buyer penetration 2014-2018

    • Unique visitors to most popular online retailers in Japan 2015

    • audience reach in selected global markets 2016

    • Rakuten Group: quarterly domestic e-commerce GMS 2014-2018

    • Rakuten Group's quarterly domestic gross transaction value 2010-2016

    • Mobile wallet usage reach among mobile shoppers 2016, by country

    • Mobile purchase satisfaction of mobile shoppers worldwide 2016, by country

    • Reasons for shopping via mobile phone in Asia Pacific 2015

    • Overseas online shopping reach in selected countries 2015

  • Language: English
  • Released: October 2016
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