Laithwaites brand profile in the UK 2022
How high is the brand awareness of Laithwaites in the UK?
When it comes to beverage online shop users, brand awareness of Laithwaites is at 57% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Laithwaites in the UK?
In total, 20% of UK beverage online shop users say they like Laithwaites. However, in actuality, among the 57% of UK respondents who know Laithwaites, 35% of people like the brand.
What is the usage share of Laithwaites in the UK?
All in all, 18% of beverage online shop users in the UK use Laithwaites. That means, of the 57% who know the brand, 32% use them.
How loyal are the customers of Laithwaites?
Around 12% of beverage online shop users in the UK say they are likely to use Laithwaites again. Set in relation to the 18% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Laithwaites in the UK?
In July 2022, about 14% of UK beverage online shop users had heard about Laithwaites in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 25%, meaning at the time of the survey there's little buzz around Laithwaites in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beverage online shop users, brand awareness of Laithwaites is at 57% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Laithwaites in the UK?
In total, 20% of UK beverage online shop users say they like Laithwaites. However, in actuality, among the 57% of UK respondents who know Laithwaites, 35% of people like the brand.
What is the usage share of Laithwaites in the UK?
All in all, 18% of beverage online shop users in the UK use Laithwaites. That means, of the 57% who know the brand, 32% use them.
How loyal are the customers of Laithwaites?
Around 12% of beverage online shop users in the UK say they are likely to use Laithwaites again. Set in relation to the 18% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Laithwaites in the UK?
In July 2022, about 14% of UK beverage online shop users had heard about Laithwaites in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 25%, meaning at the time of the survey there's little buzz around Laithwaites in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
