Central America: favorite social media apps 2017

On a survey conducted in 2018, it was found that Facebook was the most important platform for social media users in Central America, with more than 81 percent of respondents stating it was their favorite social network. WhatsApp ranked second, selected by nearly 80 percent of respondents.

Most popular social media platforms in Central America as of September 2017

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Source

Release date

January 2018

Region

Central and South America

Survey time period

September 2017

Number of respondents

1,088 respondents

Age group

13 years and older

Special properties

Including the Dominican Republic

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Multiple answers possible with each user being able to choose up to four options.

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