Leading countries based on number of monthly active YouTube users as of 1st quarter 2016 (in millions)

Countries with the most YouTube users as of May 2016 This statistic presents a ranking of the countries with the largest YouTube audiences worldwide, measured by number of monthly active YouTube users as of the first quarter of 2016. During the measured period, the United States were ranked first with over 167 million monthly active YouTube users. Brazil was ranked second with close to 70 million YouTube MAU, followed by Russia with 47.4 million monthly active users. As of February 2017, YouTube was ranked first as the most popular mobile music and video app in the United States with a mobile audience reach of 62 percent. A total of 68 percent of the U.S. population have ever used YouTube to watch music videos or listen to music - this share increases to 91 percent among 12 to 24 year olds.
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Unique monthly users in millions
United States167.4
Brazil69.5
Russia47.4
Japan46.8
India41.2
United Kingdom35.6
Germany31.3
France30.3
Mexico29.4
Turkey28.8
Argentina26.1
Poland25.3
Canada22.8
Vietnam22
Spain18.7
Unique monthly users in millions
United States167.4
Brazil69.5
Russia47.4
Japan46.8
India41.2
United Kingdom35.6
Germany31.3
France30.3
Mexico29.4
Turkey28.8
Argentina26.1
Poland25.3
Canada22.8
Vietnam22
Spain18.7
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This statistic presents a ranking of the countries with the largest YouTube audiences worldwide, measured by number of monthly active YouTube users as of the first quarter of 2016. During the measured period, the United States were ranked first with over 167 million monthly active YouTube users. Brazil was ranked second with close to 70 million YouTube MAU, followed by Russia with 47.4 million monthly active users. As of February 2017, YouTube was ranked first as the most popular mobile music and video app in the United States with a mobile audience reach of 62 percent. A total of 68 percent of the U.S. population have ever used YouTube to watch music videos or listen to music - this share increases to 91 percent among 12 to 24 year olds.
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Release date
July 2016
Region
Worldwide
Survey time period
1st quarter 2016
Special properties
monthly active users

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