Most in-demand TV series genres in South Africa 2019, by share of demand

Most popular digital original series genres based on share of audience demand in South Africa in the first quarter of 2019

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Release date

August 2019

Region

South Africa

Survey time period

Q1 2019

Supplementary notes

*Parrot Analytics defines demand expressions as follows: "A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment."

Also considered were shows defined as being in the 'factual' or 'reality' genres, which the source notes represented less than one percent of demand expressions each.

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