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Main information channels on Korean skincare products among females in Vietnam 2021

Main information sources on the latest Korean skincare products and trends among female Vietnamese consumers in 2021

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In cooperation with
Rakuten Insight
Release date

October 2021



Survey time period

July 8 to 30, 2021

Number of respondents

1,121 respondents

Age group

16 years and older

Special properties

among female respondents who use Korean beauty products

Method of interview

Online survey

Supplementary notes

The survey was conducted between July 8 to 30, 2021 among a total of 3,261 Vietnamese respondents (1,753 female and 1,508 male respondents) aged 16 years and older. Other surveyed countries include China, Hong Kong, India, Indonesia, Korea, Malaysia, Philippines, Singapore, Taiwan and Thailand.

Original question: Where do you usually get information on the latest Korean Beauty skincare products and trends from?

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Statistics on " Cosmetics market in Vietnam "

Statistics on Cosmetics market in Vietnam



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