U.S. Hispanic vs non-Hispanic digital buyer penetration Q1 2019 by device
According to a survey conducted on the first quarter of 2019, Hispanic Americans were more likely to have purchased a product online using a mobile device than via desktop. During the survey period, it was found that 49 percent of online Hispanics in the United States shopped online with a mobile device, while only 33 percent of non-Hispanic online users did the same.