According to a survey by Rakuten Insight, 29 percent of the respondents stated that they owned a smart wearable from Apple. In terms of motivation, the majority of respondents claimed that they were concerned about their health and would like to monitor and improve it by using wearable tech.
Ownership of wearable tech in Thailand in 2022, by brand
among female and male respondents that own wearable tech
Method of interview
Online survey
Supplementary notes
Original question: Which of these brand(s) do you own?
The survey was conducted among 4,108 female and 2,395 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (October 20, 2022). Ownership of wearable tech in Thailand in 2022, by brand [Graph]. In Statista. Retrieved December 14, 2024, from https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/
Rakuten Insight. "Ownership of wearable tech in Thailand in 2022, by brand." Chart. October 20, 2022. Statista. Accessed December 14, 2024. https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/
Rakuten Insight. (2022). Ownership of wearable tech in Thailand in 2022, by brand. Statista. Statista Inc.. Accessed: December 14, 2024. https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/
Rakuten Insight. "Ownership of Wearable Tech in Thailand in 2022, by Brand." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/
Rakuten Insight, Ownership of wearable tech in Thailand in 2022, by brand Statista, https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/ (last visited December 14, 2024)
Ownership of wearable tech in Thailand in 2022, by brand [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1051947/thailand-ownership-of-wearable-tech-by-brand/