Unsubscribe from streaming services after launch of Disney+ in Sweden 2019

According to a survey from 2019, 33 percent of respondents in Sweden stated to consider to unsubscribe from Netflix when the new SVoD (Subscription Video on Demand) service Disney+ is launched. 18 percent of interviewed considered to unsubscribe from Viaplay.

Disney+ was launched in November 2019 and debuted in the United States, Canada, and the Netherlands.

Which streaming services will you unsubscribe from when Disney+ is launched?

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Release date

November 2019



Survey time period

Q4 2019

Number of respondents

More than 6,000 respondents*

Special properties

People who consider to unsubscribe from one or more of their existing streaming services

Method of interview

Online survey

Supplementary notes

* refers to US, UK, Germany and Nordics.

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Statistics on "Netflix in Sweden"

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