Smart devices penetration in Russia in 2019, by type

The most commonly used smart service in Russia was an application for mobile banking, with a penetration rate of over 80 percent, according to a survey conducted between March and April 2019. Approximately two thirds of consumers across the country used the internet for online retail purchases, while under one third ordered food online.

Share of consumers using smart services and devices in Russia in 2019, by type*

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Source

Release date

May 2019

Region

Russia

Survey time period

March to April 2019

Method of interview

Face-to-face interview, online survey

Supplementary notes

* The survey was conducted in two stages. First, 1,436 respondents were interviewed online. The sample represented the age and gender structure of the Russian online population aged 18 and above. Second, 51 general and marketing managers of companies from retail and FMCG industries participated in the survey as experts.

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Statistics on "Digital services in Russia"

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