According to a survey conducted in November 2019 among locals of the 47 prefectures in Japan, residents in Tokyo planned to spend an average of around 13.2 thousand Japanese yen on New Year's money gifts (O-toshidama). O-toshidama refers to money in small decorative envelopes given to children by their relatives on New Year's Day.
Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019
(in Japanese yen)
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Sony Life Insurance. (December 17, 2019). Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019 (in Japanese yen) [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/
Sony Life Insurance. "Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019 (in Japanese yen)." Chart. December 17, 2019. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/
Sony Life Insurance. (2019). Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019 (in Japanese yen). Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/
Sony Life Insurance. "Prefectures with The Highest New Year's Money Gifts (Otoshidama) in Japan as of November 2019 (in Japanese Yen)." Statista, Statista Inc., 17 Dec 2019, https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/
Sony Life Insurance, Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019 (in Japanese yen) Statista, https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/ (last visited September 20, 2024)
Prefectures with the highest New Year's money gifts (otoshidama) in Japan as of November 2019 (in Japanese yen) [Graph], Sony Life Insurance, December 17, 2019. [Online]. Available: https://www.statista.com/statistics/1091591/japan-prefectures-residents-high-new-year-money-gifts/