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Popular female adult product types on Tmal/Taobao in China 2019

Published by Agne Blazyte, Jan 27, 2022
In the world's most populous country, many consumers prefer ordering adult products on online stores. Lingerie and clitoral stimulation products were the most popular sex items among Chinese female shoppers. In 2019, the sales value of lingerie accounted for 57.6 percent of female adult product sales on Tmall/Taobao in the country.

Share of sales revenue of adult products among female consumers on Tmall/Taobao in China in 2019, by type

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