Monthly consumption of linear TV and SVOD in the Netherlands 2018-2020

COVID-19 home quarantine led to a surge in online and linear television consumption in the Netherlands. Consumers spent 167 minutes each day watching linear TV in April 2020, a year-to-year increase of around seven percent. Linear TV includes live TV as well as on-demand television. The biggest increase, however, can be found in the "other" category, which includes SVOD services like Netflix and Disney Plus. People spent 50 minutes daily on non-linear television, an increase of over 50 percent when compared to April 2019.

Linear television and video on demand consumption in the Netherlands from January 2018 to May 2020

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Release date

June 2020



Survey time period

January 2018 to May 2020

Number of respondents

2,800 respondents

Age group

6 years and older

Special properties

Throughout the whole day (from 02:00 to 26:00)

Method of interview

Panel survey

Supplementary notes

The figures have been taken from several publications.

The results have been weighted to represent the entire population.

The source defines "Linear TV" as including both the live viewing of television channels, as well as on demand playback of these television channels up until six days after broadcasting. "Other" stands for other ways of using the television screen, such as (subscription) video on demand and connected TV (i.e. the use of an Apple TV, Chromecast or gaming console to watch TV).

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Statistics on "Video on demand in the Netherlands"

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