The statistic presents the penetration rate of streaming video services worldwide in 2017, by country. According to the source, 59 percent of households in the United States used at least one streaming video service at the end of 2017.
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SVoD services reach by country 2017
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Penetration rate of streaming video services worldwide in 2017, by country
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The statistic presents the penetration rate of streaming video services worldwide in 2017, by country. According to the source, 59 percent of households in the United States used at least one streaming video service at the end of 2017.
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Description
Source
More information
The statistic presents the penetration rate of streaming video services worldwide in 2017, by country. According to the source, 59 percent of households in the United States used at least one streaming video service at the end of 2017.
Show more- Show sources information
- Show publisher information
- Release date
- March 2018
- Region
- Worldwide
- Survey time period
- 2017
- Special properties
- households using at least one service at the end of 2017
More information
- Region
- Worldwide
- Survey time period
- 2017
- Special properties
- households using at least one service at the end of 2017
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Statistics on "Netflix"
- Global overview
The most important statistics
- Netflix's annual revenue from 2002 to 2017 (in million U.S. dollars)Netflix's annual revenue 2002-2017
- Netflix subscription revenue worldwide in 2010 and 2020 (in billion U.S. dollars)Netflix subscription revenue 2010-2020
- Netflix's net income from 2000 to 2017 (in million U.S. dollars)Netflix: net income 2000-2017
- Video content budget of Netflix worldwide from 2013 to 2017 (in billion U.S. dollars)Netflix global video content budget 2017
- Netflix's average programming costs per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017Netflix's programming costs per streaming customer worldwide 2012-2017
- Netflix`s average revenue per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017Netflix ARPU worldwide 2012-2017
- Netflix's streaming content obligations from 2010 to 2017, by type (in million U.S. dollars)Netflix's streaming content obligations 2010-2017, by type
- Number of Netflix employees from 2015 to 2017, by typeNetflix: employee count 2017
- U.S. financial data
The most important statistics
- Distribution of movie and TV rental market revenue in the United States from 2012 to 2016, by sourceDistribution of movie and TV rental market revenue in the U.S. 2012-2016, by source
- Estimated streaming revenues of Netflix in the United States from 2008 to 2020 (in million U.S. dollars)Netflix: streaming revenues in the U.S. 2008-2020
- Revenue generated by Netflix with subscription video on demand (SVoD) services in North America in 2016 and 2021 (in billion U.S. dollars)Netflix SVoD revenue in North America 2016-2021
- Share of Netflix spending on original content in the United States as of July 2017, by genreNetflix original content spending in the U.S. by genre 2017
- Leading Netflix subscription video-on-demand markets in the United States as of February 2015U.S. markets with highest Netflix SVOD access rate 2015
- U.S. user data
The most important statistics
- Share of consumers who have a subscription to an on-demand video service in the United States in 2017Streaming service usage in the U.S. 2017
- Share of consumers who subscribe to selected video streaming services in the United States as of September 2017Video streaming service penetration rate in the U.S. 2017
- Do you currently subscribe to Netflix?Share of adults who have a Netflix subscription in the U.S. 2018
- Share of consumers with an active Netflix subscription in the United States as of February 2017, by genderConsumers with a Netflix subscription in the U.S. 2017, by gender
- Share of consumers with an active Netflix subscription in the United States as of February 2017, by age groupConsumers with a Netflix subscription in the U.S. 2017, by age group
- Share of TV households with a Netflix subscription in the United States in 2011 and 2017 Share of households with Netflix in the U.S. 2017
- Share of Netflix users among over-the-top (OTT) video services users in the United States from 2015 to 2020U.S. Netflix user share among OTT users 2015-2020
- Number of paying SVoD Netflix subscribers in North America in 2015 and 2021 (in millions)Number of Netflix subscribers in North America 2016-2021
- Canada overview
The most important statistics
- Estimated Netflix revenue in Canada from 2011 to 2015 (in million Canadian dollars)Netflix revenue in Canada 2011-2015
- Estimated streaming revenues of Netflix in Canada from 2010 to 2020 (in million U.S. dollars)Netflix: streaming revenues in Canada 2010-2020
- Number of Netflix subscribers in Canada from 2015 to 2016 (in millions)Number of Netflix subscribers in Canada 2015-2016
- Percentage of Netflix subscribers in Canada from 2014 to 2016, by regionNetflix reach in Canada 2014-2016, by region
- Percentage of consumers in Canada who subscribed to Netflix from 2014 to 2016, by age groupShare of Canadians subscribing to Netflix 2014-2016, by age
- Percentage of consumers with Netflix subscription in Canada from 2012 to 2015, by household typeShare of Canadians with Netflix subscription 2012-2015, by household type
- Penetration rate of Netflix subscribers in Canada from 2012 to 2017, by subscriber's languageCanada Netflix subscriber penetration 2012-2017, by language
- Own content
The most important statistics
- Share of Netflix customers who watch original content most often in the United States from 2014 to 2016Netflix original content viewership in the U.S. 2016
- Amount of content available on Netflix in selected countries as of January 2016, by content typeNetflix content availability 2016, by country
- Number of viewers of selected Netflix series in the United States in 2016Netflix series viewership 2016
- Number of nominations and wins for Netflix original programs at the Primetime Emmy Awards from 2013 to 2017Emmy Awards: number of Netflix nominations and wins 2013-2017
- Distribution of streaming audience of selected TV shows in the United States as of May 2016, by ageStreaming audience of TV shows in the U.S. 2016, by age
- Have you ever watched Stranger Things?Viewership of Stranger Things in the United States as of August 2017, by age group
- Have you ever watched House of Cards?Viewership of House of Cards in the United States as of August 2017
- Have you ever watched Unbreakable Kimmy Schmidt?Viewership of Unbreakable Kimmy Schmidt in the United States as of August 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Frequency of watching video content online in the U.S. 2014
- Anticipated concerns about streaming video to a TV screen in the U.S. 2010-2012
- Number of SVoD subscriptions in China 2013-2016
- Change in online TV/streaming viewership in the U.S. 2014, by age
- Online & streaming TV program viewership in the U.S. 2012-2014
- Number of SVoD subscriptions in South Korea 2013-2016
- Number of SVoD subscriptions in Japan 2013-2016
- Number of SVoD subscriptions in Australia 2013-2016
- TV and film services use in Australia 2017
- Leading free TV streaming websites in the U.S. in 2012
- TV and film services use in Japan 2017
- Annual video revenue per household by region 2017
- North America's share in SVOD households worldwide 2010-2020
Studies
- Online TV in the U.S.
- Subscription video on demand market in the U.S.
- Netflix in Europe
- Netflix
- Subscription video on demand in Sweden
- Television industry in the United Kingdom (UK)
- Cord-cutting in the U.S.
- Television industry in Italy
- Digital video market in Germany
- Video on demand in Italy
- Video on demand in the Netherlands
- Television in the U.S.
- Television in Canada
- Digital video in the U.S. (DMO)
- Media usage in the Netherlands
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Statistics on the topic
Free statistics
- Share of Netflix registrations worldwide in 2017, by device
- Share of consumers with an active Netflix subscription in the United States as of February 2017, by age group
- Share of TV households with a Netflix subscription in the United States in 2011 and 2017
- Estimated Netflix revenue in Canada from 2011 to 2015 (in million Canadian dollars)
- Number of Netflix subscribers in Canada from 2015 to 2016 (in millions)
- Percentage of Netflix subscribers in Canada from 2014 to 2016, by region
- Share of Netflix customers who watch original content most often in the United States from 2014 to 2016
- Number of nominations and wins for Netflix original programs at the Primetime Emmy Awards from 2013 to 2017
- Anticipated concerns about streaming video to a TV screen in the United States from 2010 to 2012
- North America's share in the number of subscription video on demand households worldwide in 2010, 2014 and 2020
Premium Statistics
- Netflix's annual revenue from 2002 to 2017 (in million U.S. dollars)
- Netflix subscription revenue worldwide in 2010 and 2020 (in billion U.S. dollars)
- Netflix's net income from 2000 to 2017 (in million U.S. dollars)
- Video content budget of Netflix worldwide from 2013 to 2017 (in billion U.S. dollars)
- Netflix's average programming costs per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017
- Netflix`s average revenue per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017
- Netflix's streaming content obligations from 2010 to 2017, by type (in million U.S. dollars)
- Number of Netflix employees from 2015 to 2017, by type
- Number of households subscribing to Netflix worldwide from 2010 to 2020 (in millions)
- Number of Netflix streaming subscribers worldwide from 3rd quarter 2011 to 1st quarter 2018 (in millions)
- Number of Netflix subscribers from 2011 to 2017, by type (in millions)
- Number of Netflix subscribers worldwide from 2017 to 2023, by region (in millions)
- Leading Netflix markets worldwide in 2nd quarter 2017
- Number of Netflix subscribers worldwide in selected countries in 2023 (in millions)
- Which of these do you most associate with watching TV?
- Distribution of movie and TV rental market revenue in the United States from 2012 to 2016, by source
- Estimated streaming revenues of Netflix in the United States from 2008 to 2020 (in million U.S. dollars)
- Revenue generated by Netflix with subscription video on demand (SVoD) services in North America in 2016 and 2021 (in billion U.S. dollars)
- Share of Netflix spending on original content in the United States as of July 2017, by genre
- Leading Netflix subscription video-on-demand markets in the United States as of February 2015
- Share of consumers who have a subscription to an on-demand video service in the United States in 2017
- Share of consumers who subscribe to selected video streaming services in the United States as of September 2017
- Do you currently subscribe to Netflix?
- Share of consumers with an active Netflix subscription in the United States as of February 2017, by gender
- Share of Netflix users among over-the-top (OTT) video services users in the United States from 2015 to 2020
- Number of paying SVoD Netflix subscribers in North America in 2015 and 2021 (in millions)
- Number of Netflix users in the United States from 2015 to 2020 (in millions)
- Number of Netflix DVD subscribers in the United States from 3rd quarter 2011 to 1st quarter 2018 (in millions)
- Share of U.S. consumers who stream Netflix content weekly from 2010 to 2016
- Which of the features of Netflix's service do you find appealing?
- U.S. customer satisfaction with Netflix from 2007 to 2016 (index score)
- Netflix online traffic volume in North America from H1 2010 to H1 2016, by percentage of peak period downstream traffic
- Estimated streaming revenues of Netflix in Canada from 2010 to 2020 (in million U.S. dollars)
- Percentage of consumers in Canada who subscribed to Netflix from 2014 to 2016, by age group
- Percentage of consumers with Netflix subscription in Canada from 2012 to 2015, by household type
- Penetration rate of Netflix subscribers in Canada from 2012 to 2017, by subscriber's language
- Amount of content available on Netflix in selected countries as of January 2016, by content type
- Number of viewers of selected Netflix series in the United States in 2016
- Distribution of streaming audience of selected TV shows in the United States as of May 2016, by age
- Have you ever watched Stranger Things?
- Have you ever watched House of Cards?
- Have you ever watched Unbreakable Kimmy Schmidt?
- Do you ever watch TV or movies online or via streaming services?
- Number of subscription video on demand (SVoD) subscriptions in China from 2013 and 2016 (in millions)
- How would you describe your online or streaming television program viewership?
- How would you describe your online or streaming television program viewership?
- Number of subscription video on demand (SVoD) subscriptions in South Korea from 2013 to 2016 (in millions)
- Number of subscription video on demand (SVoD) users in Japan from 2013 to 2016 (in millions)
- Number of subscription video on demand (SVoD) subscriptions in Australia from 2013 to 2016 (in millions)
- Usage of TV and film services in Australia in 2017
- Market share of leading free TV streaming websites in the United States in 2012
- TV and film services used in Japan in 2017
- Average annual video revenue per household worldwide in 2017, by region (in U.S. dollars)
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