Change in consumer spending on meal kit delivery due to coronavirus US, by generation

According to a poll conducted in May 2020, around 15 percent of Generation-Zers were willing to spend more on meal kit delivery services due to the coronavirus pandemic. In contrast, only 4 percent of Baby Boomers were willing to spend more.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation*

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Source

Release date

May 2020

Region

United States

Survey time period

May 21 to 25, 2020

Supplementary notes

*The original survey question was: "Do you expect to spend more or less on meal kit delivery services such as HelloFresh and Blue Apron, because of the coronavirus, or is there no change?"

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