According to a poll conducted in May 2020, around 15 percent of Generation-Zers were willing to spend more on meal kit delivery services due to the coronavirus pandemic. In contrast, only 4 percent of Baby Boomers were willing to spend more.
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Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation*
*The original survey question was: "Do you expect to spend more or less on meal kit delivery services such as HelloFresh and Blue Apron, because of the coronavirus, or is there no change?"
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Morning Consult. (May 1, 2020). Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation* [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/
Morning Consult. "Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation*." Chart. May 1, 2020. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/
Morning Consult. (2020). Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation*. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/
Morning Consult. "Expected Change in Consumer Spending on Meal Kit Delivery Services Due to The Coronavirus in The United States in May 2020, by Generation*." Statista, Statista Inc., 1 May 2020, https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/
Morning Consult, Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation* Statista, https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/ (last visited September 18, 2024)
Expected change in consumer spending on meal kit delivery services due to the coronavirus in the United States in May 2020, by generation* [Graph], Morning Consult, May 1, 2020. [Online]. Available: https://www.statista.com/statistics/1121977/coronavirus-willingness-to-spend-on-meal-kit-delivery-by-generation-us/
