According to the Taiwan internet survey, around 25 percent of respondents said they shopped on social media platforms because they were attracted by the description. In the meantime, about 23.7 percent said the cheap price on social platforms was the main reason for them to choose social commerce.
Leading reasons to shop on social media platforms among respondents in Taiwan in 2019
Characteristic
Share of respondents
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TWNIC. (December 22, 2019). Leading reasons to shop on social media platforms among respondents in Taiwan in 2019 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/
TWNIC. "Leading reasons to shop on social media platforms among respondents in Taiwan in 2019." Chart. December 22, 2019. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/
TWNIC. (2019). Leading reasons to shop on social media platforms among respondents in Taiwan in 2019. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/
TWNIC. "Leading Reasons to Shop on Social Media Platforms among Respondents in Taiwan in 2019." Statista, Statista Inc., 22 Dec 2019, https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/
TWNIC, Leading reasons to shop on social media platforms among respondents in Taiwan in 2019 Statista, https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/ (last visited September 01, 2024)
Leading reasons to shop on social media platforms among respondents in Taiwan in 2019 [Graph], TWNIC, December 22, 2019. [Online]. Available: https://www.statista.com/statistics/1134013/taiwan-reasons-for-shopping-on-social-media-platforms/