Connected TV and co-viewing partners U.S. 2020

Published by
Julia Stoll,
Oct 19, 2021
According to a survey held in February 2020, connected TV viewers mostly watched with their partners, with 71 percent saying that they did so, compared to just 14 percent who watched connected television with their parent or guardian. The study also found that just 16 percent of connected television viewers never watched with a companion.

Preferred co-viewing companions among connected television viewers in the United States as of February 2020

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Release date

July 2020

Region

United States

Survey time period

February 2020

Number of respondents

1,500 respondents

Age group

18 years and older

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