In 2022, approximately 80.2 percent of Thai households bought Mama products. Colgate brand came close as the preferred fast-moving consumer goods, with around 74.3 percent of households purchasing this brand in Thailand.
Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand
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Kantar Worldpanel. (July 5, 2023). Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/
Kantar Worldpanel. "Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand ." Chart. July 5, 2023. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/
Kantar Worldpanel. (2023). Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand . Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/
Kantar Worldpanel. "Share of Household Purchasing Fast-moving Consumer Goods in Thailand in 2022, by Brand ." Statista, Statista Inc., 5 Jul 2023, https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/
Kantar Worldpanel, Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand Statista, https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/ (last visited April 26, 2024)
Share of household purchasing fast-moving consumer goods in Thailand in 2022, by brand [Graph], Kantar Worldpanel, July 5, 2023. [Online]. Available: https://www.statista.com/statistics/1214206/thailand-penetration-rate-of-household-buying-fmcg-by-brand/