leading sales channel in Thailand's FMCG sector.
In 2021, the market share of e-commerce stores for consumer goods accounted for four percent among other retail channels in Thailand. In that period, provision stores were the Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021
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Other statistics that may interest you FMCG market in Thailand
Overview
4
International trade
7
- Premium Statistic Import value of FMCG Thailand 2019-2021
- Premium Statistic Import value of food products Thailand 2017-9M 2020
- Premium Statistic Export value of food products Thailand 2017-9M 2020
- Premium Statistic Import value of non-alcoholic beverages Thailand 2017-9M 2020
- Premium Statistic Export value of non-alcoholic beverages Thailand 2017-9M 2020
- Premium Statistic Import value of cosmetics Thailand 2018-2021
- Premium Statistic Export value of cosmetics and skin care products Thailand 2018-2021
Production
4
- Premium Statistic Production growth of food products Thailand 2023, by type
- Premium Statistic Production growth of non-alcoholic beverages Thailand 9M 2020, by type
- Premium Statistic Milk and milk products production volume Thailand 2018-2022
- Premium Statistic Cosmetics and beauty product production value Thailand 2014-2020
Distribution channels
5
- Premium Statistic Major FMCG sales channels Thailand Q4 2022, by market share
- Premium Statistic Market share of hypermarkets for consumer goods Thailand 2019-2022
- Premium Statistic Market share of supermarkets for consumer goods Thailand 2019-Q4 2022
- Premium Statistic Market share of convenience stores for consumer goods Thailand 2019-Q4 2022
- Premium Statistic Market share of e-commerce for consumer goods Thailand 2019-2021
Consumption
5
- Premium Statistic Share of spending on food and non-alcoholic drink Thailand June 2023, by type
- Premium Statistic Share of spending on non-food and alcoholic drinks Thailand June 2023, by type
- Premium Statistic Value of household consumption on food and non-alcoholics Thailand 2010-2020
- Premium Statistic Value of household consumption on alcohol, tobacco and narcotics Thailand 2010-2020
- Premium Statistic Value of household consumption on clothing and footwear Thailand 2010-2020
Consumer behavior amid coronavirus (COVID-19) pandemic
6
- Premium Statistic Online spending on FMCG goods during and after COVID-19 Thailand 2021
- Premium Statistic Popular stocked-up items during COVID-19 pandemic Thailand 2020
- Premium Statistic Popular places to bulk buy during COVID-19 pandemic Thailand 2020
- Premium Statistic Impact of COVID-19 pandemic for purchasing instant noodles Thailand 2020
- Premium Statistic Electronics electrical item' purchase habits COVID-19 Thailand 2020, by income
- Premium Statistic Impact of COVID-19 on visit frequency to grocery stores Thailand 2020
Further related statistics
18
- Growth rate of FMCG channels based on value Philippines 2021
- Consumers with personal grooming subscriptions in the U.S. 2017, by generation
- Millennials likely to continue product subscriptions in the U.S. 2017, by category
- Consumers with office supplies subscriptions in the U.S. 2017, by generation
- Consumers considering personal grooming subscriptions in the U.S. 2017, by generation
- Consumers with active household items subscriptions in the U.S. 2017, by gender
- Consumers considering a themed gift box subscription in the U.S. 2017, by gender
- Leading retail chains based on retail revenue in Vietnam 2018
- Total FMCG spending change in Belgium 2009-2019
- Consumers with a food and beverage subscription in the U.S. 2017, by product category
- Gen X likely to continue product subscriptions in the U.S. 2017, by category
- Consumers with alcohol subscriptions in the U.S. 2017, by generation
- Consumers considering a pet supplies subscription in the U.S. by generation 2017
- Consumers with active personal health subscriptions in the U.S. 2017, by gender
- Consumers considering a pet supplies subscription in the U.S. by gender 2017
- Survey on preferred method for purchasing a used car in Russia 2020
- Italy: purchase channels after online research 2014
- Purchase channel for smart home devices in the UK 2017
Further Content: You might find this interesting as well
Statistics
- Growth rate of FMCG channels based on value Philippines 2021
- Consumers with personal grooming subscriptions in the U.S. 2017, by generation
- Millennials likely to continue product subscriptions in the U.S. 2017, by category
- Consumers with office supplies subscriptions in the U.S. 2017, by generation
- Consumers considering personal grooming subscriptions in the U.S. 2017, by generation
- Consumers with active household items subscriptions in the U.S. 2017, by gender
- Consumers considering a themed gift box subscription in the U.S. 2017, by gender
- Leading retail chains based on retail revenue in Vietnam 2018
- Total FMCG spending change in Belgium 2009-2019
- Consumers with a food and beverage subscription in the U.S. 2017, by product category
- Gen X likely to continue product subscriptions in the U.S. 2017, by category
- Consumers with alcohol subscriptions in the U.S. 2017, by generation
- Consumers considering a pet supplies subscription in the U.S. by generation 2017
- Consumers with active personal health subscriptions in the U.S. 2017, by gender
- Consumers considering a pet supplies subscription in the U.S. by gender 2017
- Survey on preferred method for purchasing a used car in Russia 2020
- Italy: purchase channels after online research 2014
- Purchase channel for smart home devices in the UK 2017
Topics

Kantar Worldpanel. (April 1, 2022). Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021 [Graph]. In Statista. Retrieved September 26, 2023, from https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/
Kantar Worldpanel. "Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021." Chart. April 1, 2022. Statista. Accessed September 26, 2023. https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/
Kantar Worldpanel. (2022). Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021. Statista. Statista Inc.. Accessed: September 26, 2023. https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/
Kantar Worldpanel. "Market Share of E-commerce Stores for Consumer Goods in Thailand from 2019 to 2021." Statista, Statista Inc., 1 Apr 2022, https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/
Kantar Worldpanel, Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021 Statista, https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/ (last visited September 26, 2023)
Market share of e-commerce stores for consumer goods in Thailand from 2019 to 2021 [Graph], Kantar Worldpanel, April 1, 2022. [Online]. Available: https://www.statista.com/statistics/1208410/thailand-market-share-of-ecommerce-for-fmcg/