In 2020, approximately six out of ten people in Romania shopped online via Facebook. At the same time, one third of respondents used the Instagram app, while only 10 percent of respondents accessed TikTok for online shopping purposes.
Share of people who shop online via social media platforms in Romania in 2020
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Retail-FMCG.ro. (March 5, 2021). Share of people who shop online via social media platforms in Romania in 2020 [Graph]. In Statista. Retrieved January 27, 2022, from https://www.statista.com/statistics/1233908/romania-online-shoppers-on-social-media-platforms/
Retail-FMCG.ro. "Share of people who shop online via social media platforms in Romania in 2020." Chart. March 5, 2021. Statista. Accessed January 27, 2022. https://www.statista.com/statistics/1233908/romania-online-shoppers-on-social-media-platforms/
Retail-FMCG.ro. (2021). Share of people who shop online via social media platforms in Romania in 2020. Statista. Statista Inc.. Accessed: January 27, 2022. https://www.statista.com/statistics/1233908/romania-online-shoppers-on-social-media-platforms/
Retail-FMCG.ro. "Share of People Who Shop Online via Social Media Platforms in Romania in 2020." Statista, Statista Inc., 5 Mar 2021, https://www.statista.com/statistics/1233908/romania-online-shoppers-on-social-media-platforms/
Retail-FMCG.ro, Share of people who shop online via social media platforms in Romania in 2020 Statista, https://www.statista.com/statistics/1233908/romania-online-shoppers-on-social-media-platforms/ (last visited January 27, 2022)
