According to a survey on intention to unsubscribe from subscription video on demand (SvoD) services in the next three months conducted by Rakuten Insight in June 2024, approximately 45 percent of Indonesian respondents stated that they intended to do so because the subscription prices were getting more expensive. The same survey found that around 23 percent of Indonesian respondents intended to unsubscribe from SvoD services in the next three months.
Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024
based on respondents who intended to unsubscribe from SvoD services
Method of interview
Online survey
Supplementary notes
The survey question was: "Are you planning on cancelling your subscription(s) to streaming service providers in the next three months? If yes, why are you planning to cancel your subscription? (choose all that apply)"
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Rakuten Insight. (September 4, 2024). Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024 [Graph]. In Statista. Retrieved December 08, 2024, from https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/
Rakuten Insight. "Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024." Chart. September 4, 2024. Statista. Accessed December 08, 2024. https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/
Rakuten Insight. (2024). Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024. Statista. Statista Inc.. Accessed: December 08, 2024. https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/
Rakuten Insight. "Reasons for Unsubscribing from Subscription Video on Demand (Svod) Services in The next Three Months in Indonesia as of June 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/
Rakuten Insight, Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024 Statista, https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/ (last visited December 08, 2024)
Reasons for unsubscribing from subscription video on demand (SvoD) services in the next three months in Indonesia as of June 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1260377/indonesia-reasons-for-unsubscribing-from-subscription-video-on-demand-services/