Intended Black Friday/Cyber Monday sales spend Australia 2021, by generation

Published by Statista Research Department, Jan 3, 2023
In 2021, Generation X Australians intended to spend on average 457 Australian dollars per person on Black Friday and Cyber Monday sales. Per person spending on the post-Thanksgiving sales was lowest amongst baby boomers at an intended average spend of under 300 Australian dollars per person.

Total intended spending on Black Friday and Cyber Monday sales in Australia in 2021, by generation (in Australian dollars)

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Source

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Release date

November 2021

Region

Australia

Survey time period

October 2021

Number of respondents

1,015 respondents

Special properties

Finder Consumer Sentiment Tracker

Method of interview

Online survey

Supplementary notes

Black Friday is the Friday following thanksgiving, in 2021 this was November 26. Cyber Monday is the following Monday.

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