As of April 2020, 37 percent of U.S. internet users between the ages of 18 to 34 years reported they had purchased something via social media before but did not do so regularly. Only eleven percent of respondents aged 55 years and older stated the same.
Share of internet users in the United States who are interested in purchasing products through social media as of April 2020, by age group
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eMarketer. (April 8, 2020). Share of internet users in the United States who are interested in purchasing products through social media as of April 2020, by age group [Graph]. In Statista. Retrieved May 24, 2022, from https://www.statista.com/statistics/973404/internet-users-interest-purchasing-products-social-media-usa/
eMarketer. "Share of internet users in the United States who are interested in purchasing products through social media as of April 2020, by age group." Chart. April 8, 2020. Statista. Accessed May 24, 2022. https://www.statista.com/statistics/973404/internet-users-interest-purchasing-products-social-media-usa/
eMarketer. (2020). Share of internet users in the United States who are interested in purchasing products through social media as of April 2020, by age group. Statista. Statista Inc.. Accessed: May 24, 2022. https://www.statista.com/statistics/973404/internet-users-interest-purchasing-products-social-media-usa/
eMarketer. "Share of Internet Users in The United States Who Are Interested in Purchasing Products through Social Media as of April 2020, by Age Group." Statista, Statista Inc., 8 Apr 2020, https://www.statista.com/statistics/973404/internet-users-interest-purchasing-products-social-media-usa/
eMarketer, Share of internet users in the United States who are interested in purchasing products through social media as of April 2020, by age group Statista, https://www.statista.com/statistics/973404/internet-users-interest-purchasing-products-social-media-usa/ (last visited May 24, 2022)
