In 2022, digital advertising was projected to account for around 33 percent of Southeast Asia's total advertising expenditures. In Singapore, digital advertising spending made up over 40 percent of the country's total ad spend.
Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country
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eMarketer, & Insider Intelligence. (February 1, 2022). Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country [Graph]. In Statista. Retrieved December 10, 2024, from https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/
eMarketer, und Insider Intelligence. "Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country." Chart. February 1, 2022. Statista. Accessed December 10, 2024. https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/
eMarketer, Insider Intelligence. (2022). Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country. Statista. Statista Inc.. Accessed: December 10, 2024. https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/
eMarketer, and Insider Intelligence. "Forecast for The Digital Ad Spend Share of Total Advertising Expenditure in Southeast Asia in 2022, by Selected Country." Statista, Statista Inc., 1 Feb 2022, https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/
eMarketer & Insider Intelligence, Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country Statista, https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/ (last visited December 10, 2024)
Forecast for the digital ad spend share of total advertising expenditure in Southeast Asia in 2022, by selected country [Graph], eMarketer, & Insider Intelligence, February 1, 2022. [Online]. Available: https://www.statista.com/statistics/1295256/sea-digital-ad-spending-share-by-country/