A survey conducted in the third quarter of 2023 in Vietnam revealed search engines were the leading source for brand discovery among Vietnamese internet users, as suggested by 35.1 percent of the respondents. TV ads followed closely as the second most popular way to discover a brand among the respondents in the country. Reviews from expert bloggers and mobile ads were the least chosen sources for discovering brands among internet users in Vietnam in the same period.
Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DataReportal, & We Are Social, & Meltwater. (February 23, 2024). Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/
DataReportal, und We Are Social, und Meltwater. "Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023." Chart. February 23, 2024. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/
DataReportal, We Are Social, Meltwater. (2024). Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/
DataReportal, and We Are Social, and Meltwater. "Sources Used for Discovering Brands among Internet Users in Vietnam as of 3rd Quarter 2023." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/
DataReportal & We Are Social & Meltwater, Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/ (last visited September 01, 2024)
Sources used for discovering brands among internet users in Vietnam as of 3rd quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1331724/vietnam-brand-discovery-sources/