Ad blocker usage Vietnam Q3 2021-Q1 2022

Published by Statista Research Department, Nov 9, 2023
A survey conducted in the first quarter of 2022 in Vietnam revealed that around 42.3 percent of surveyed internet users in the country had used tools to block advertising for at least some of their online activities. The share of Vietnamese internet users using ad blockers was among one of the highest in the world in recent quarters.

Share of internet users who used ad blockers in Vietnam from 3rd quarter 2021 to 1st quarter 2022

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Release date

July 2022

Region

Vietnam

Survey time period

Q3 2021 to Q2 2022

Age group

16-64 years

Special properties

among internet users

Supplementary notes

Figures prior to 2022 were from previous reporting.

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Consumer behavior

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Topics

Digital advertising in VietnamE-commerce in VietnamInternet usage in VietnamSocial media in VietnamStreaming in Vietnam
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