Influencer / content creators followed by type in the UK in 2023

Influencer / content creators followed by type in the United Kingdom in 2023

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Source

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Number of respondents

1,007 respondents

Age group

18-64 years

Special properties

residential online population

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

Survey question: "In general, which of the following types of contents from influencers / content creators do you like to watch, listen to or read about online?"

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Other statistics that may interest you Influencer marketing in the United Kingdom (UK)

Overview

5

Audience

7

Effectiveness

6

Generation Z

4
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