Identity factors for Generation Z and Millennials in Austria in 2022
In 2022, around 73 percent of Millennials said that family played an important role in their feeling of identity. For 39 percent of Gen Z, work was an important factor.
Which factors are most important for your sense of identity?
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Other statistics that may interest you Millennials & Gen Z in the U.S.: Consumer goods and shopping behavior
Demographics
4
Consumer behavior & attitudes
8
- Basic Statistic Main channels to buy products for consumers the U.S. 2022, by generation
- Premium Statistic U.S. consumers concerned about ability to spend due to inflation 2023, by generation
- Premium Statistic U.S. consumers planning to budget due to financial concerns 2023, by generation
- Premium Statistic Share of U.S. consumers who buy products due to brand trust 2022, by generation
- Premium Statistic Gen Z and millennial consumers expectations from AR apps when shopping U.S. 2022
- Basic Statistic Cost of living crisis: Most relevant social networks for Millennials in the U.S. 2023
- Premium Statistic Favorite brands among Gen Z consumers in the U.S. 2022
- Basic Statistic Favorite brands, products, and services among U.S. millennials 2021
Online & offline shopping by product category
8
- Basic Statistic Shopping channel preference among millennials & Gen Z for car parts in the U.S. 2023
- Basic Statistic Shopping channel preference among U.S. millennials & Gen Z for kids' products 2023
- Premium Statistic Shopping channel preference among U.S. millennials & Gen Z for clothes and shoes 2023
- Premium Statistic Shopping channel preference among U.S. millennials & Gen Z for groceries 2023
- Premium Statistic Shopping channel preference among U.S. millennials & Gen Z for beauty products 2023
- Premium Statistic Shopping channel preference among U.S. millennials & Gen Z for home & garden 2023
- Premium Statistic Shopping channel preference among U.S. millennials & Gen Z for jewelry 2023
- Basic Statistic Shopping channel preference among U.S. millennials & Gen Z for hobby products 2023
Consumer goods
6
- Premium Statistic Leading beauty shops among Gen Z in the U.S. 2023
- Premium Statistic Leading cosmetics brands among Gen Z in the U.S. 2023
- Premium Statistic Leading skincare brands among Gen Z in the U.S. 2023
- Premium Statistic U.S. Gen Z clothes shopping frequency 2022, by gender
- Premium Statistic Considerations when choosing apparel for Gen Z in the U.S. 2023
- Basic Statistic Products that U.S. Gen Z and Millennials buy more due to social media 2021
Holiday season
6
- Premium Statistic Expected spending on the holiday season in the U.S. 2023, by generation
- Premium Statistic Average planned holiday season spend on family in the U.S. 2022, by generation
- Premium Statistic Average planned holiday season spend on friends in the U.S. 2022, by generation
- Premium Statistic Average amount U.S. generations will spend on themselves during the holidays 2022
- Premium Statistic Holiday gift card spending plans in the U.S. 2022-2023, by generation
- Premium Statistic Share of Black Friday spend among Gen Z and millennials in the U.S. 2021, by channel
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Deloitte. (May 16, 2023). Which factors are most important for your sense of identity? [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/
Deloitte. "Which factors are most important for your sense of identity?." Chart. May 16, 2023. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/
Deloitte. (2023). Which factors are most important for your sense of identity?. Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/
Deloitte. "Which Factors Are Most Important for Your Sense of Identity?." Statista, Statista Inc., 16 May 2023, https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/
Deloitte, Which factors are most important for your sense of identity? Statista, https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/ (last visited May 02, 2024)
Which factors are most important for your sense of identity? [Graph], Deloitte, May 16, 2023. [Online]. Available: https://www.statista.com/statistics/1413773/identity-factors-gen-z-millennials-austria/