In the United States, Gen Z consumers were planning to spend approximately 211 U.S. dollars on gift cards during the holiday season in 2023. At roughly 450 U.S. dollars, average gift card expenditures were highest among millennials and members that year.
Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation
(in U.S. dollars)
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2023
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Blackhawk Network. (October 26, 2023). Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation (in U.S. dollars) [Graph]. In Statista. Retrieved September 17, 2024, from https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/
Blackhawk Network. "Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation (in U.S. dollars)." Chart. October 26, 2023. Statista. Accessed September 17, 2024. https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/
Blackhawk Network. (2023). Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation (in U.S. dollars). Statista. Statista Inc.. Accessed: September 17, 2024. https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/
Blackhawk Network. "Average Gift Card Spend in The United States during The Holiday Season in 2022 and 2023, by Generation (in U.S. Dollars)." Statista, Statista Inc., 26 Oct 2023, https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/
Blackhawk Network, Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation (in U.S. dollars) Statista, https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/ (last visited September 17, 2024)
Average gift card spend in the United States during the holiday season in 2022 and 2023, by generation (in U.S. dollars) [Graph], Blackhawk Network, October 26, 2023. [Online]. Available: https://www.statista.com/statistics/1351020/gift-card-spending-us-by-generation/
