In the United States, Generation X consumers of apparel gave insight into the factors that influenced them when shopping in 2023. The vast majority, more than 85 percent of respondents, stated that customer reviews and ratings are important to them when shopping. A little over 70 percent said that they are influenced by customer photos and videos, while 56 percent admit that they rely on recommendations from friends and family.
Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023
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PowerReviews. (September 25, 2023). Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023 [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/
PowerReviews. "Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023." Chart. September 25, 2023. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/
PowerReviews. (2023). Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023. Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/
PowerReviews. "Leading Channels and Influences Generation X Consumers of Consider When Purchasing Apparel in The United States in 2023." Statista, Statista Inc., 25 Sep 2023, https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/
PowerReviews, Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023 Statista, https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/ (last visited October 13, 2024)
Leading channels and influences Generation X consumers of consider when purchasing apparel in the United States in 2023 [Graph], PowerReviews, September 25, 2023. [Online]. Available: https://www.statista.com/statistics/1414906/us-top-channels-gen-x-clothing-shopping/