Good health and well-being was the Sustainable Development Goal for which Japanese consumers showed the highest interest, according to a survey conducted in July 2023. Almost 49 percent of respondents named the third SDG, which aims for good health and well-being, as the goal they were interested in. The 17th goal, focusing on partnerships to achieve all targets, was the lowest ranked one.
September 2023
Asia, Japan
July 12 to 13, 2023
1,000 respondents
20-69 years
multiple answers were allowed
Online survey
Figures represent the share of respondents answering that they were interested in the each respective goal.
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Sustainable consumption habits
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