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Money spent on in-game purchases by social gamers in the U.S. in 2011

How much did you spend on in-game content for social games in the past year?

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Source

Release date

September 2011

Region

United States

Survey time period

April 13 to May 2, 2011

Number of respondents

n = 1,412

Special properties

Game players in the U.S.

Method of interview

Online panel

Supplementary notes

* Casual social gamers are those that play casual games on social networks like Facebook and MySpace, e.g., Bejeweled Blitz, Diner Dash, FarmVille, Texas Hold Em, etc.
** Hardcore social gamers are those that play strategy and role-playing games on a social network like Facebook and MySpace, e.g., Age of Champions, Kingdoms of Camelot, etc.

Qualified Respondents for the survey were those who live in America, play games on desktop/laptop computer, game console, mobile phone, handheld game player, tablet device or social network in the past year and play more than just computer-based/installed arcade or “casual” games (e.g., Solitaire, Minesweeper).

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