Leading U.S. energy shot brands 2020, based on sales

With sales numbers reaching approximately 868 million U.S. dollars in 2020, 5-Hour Energy has ensured a clear lead ahead of its competition in the United States. Tweaker ranked second with some 21 million U.S. dollars’ worth of sales that year.

Energy drinks vs energy shots

Energy drinks are beverages which generally contain elements such as caffeine, vitamins, carnitine, etc. They are promoted as being able to enhance physical performance and alertness. Energy shots, however, are a special kind of energy drink. Usually, they are sold in 2-oz containers, whereas most energy drinks are sold in larger cans or bottles. Energy shots can be considered concentrated forms of energy drinks as they tend to contain the same number of supplements and caffeine.

Energy shots in the U.S.

In 2020, energy shot generated sales of around 978 million U.S. dollars in the United States. Over the last few years, energy shot sales have shown a downward trend. Energy shot beverages, such as 5-Hour Energy, are often bought in U.S. convenience stores: in 2018, this particular brand generated roughly 648 million U.S. dollars in U.S. c-stores. Red Bull, which is an energy drink, generated over two billion U.S. dollars in American c-stores in the same year.

Leading energy shot brands in the United States in 2020, based on sales

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Release date

July 2020


United States

Survey time period

52 weeks ended May 17, 2020

Supplementary notes

Total U.S. sales through supermarkets, drug stores, gas and convenience stores, mass merchandisers, military commissaries and select club and dollar retail chains for the 52 weeks ended May 17, 2020.
Figures have been rounded.

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Statistics on "Energy drinks"

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