During a 2019/2020 survey carried out among owners of small and medium-sized enterprises from the United Kingdom, 29 percent of respondents stated social media helped raise brand awareness of their business. The same survey found that 75 percent of UK SMEs used
Roles of social media for SMEs in the United Kingdom (UK) in 2020
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Statistics on Social media usage in Canada
Overview
6
- Basic Statistic Social media: active usage penetration in selected countries and territories 2022
- Premium Statistic Social media: global penetration rate 2022, by region
- Basic Statistic Social network users in selected countries in 2022 and 2027
- Basic Statistic Canada: number of social media users 2018-2027
- Premium Statistic Canada: social network penetration 2018-2027
- Premium Statistic Canada: yearly growth of social media users 2020-2022
Benchmarks
5
- Basic Statistic Canada market share of leading social media websites 2022
- Basic Statistic Canada mobile social media visit share 2022
- Premium Statistic Leading iPhone social media apps in Canada 2022, by downloads
- Premium Statistic Leading Android social media apps in Canada 2022, by downloads
- Premium Statistic Canada: preferred social networks Q3 2021
Usage
8
- Premium Statistic Social media usage by platform type in Canada 2022
- Premium Statistic Social network usage by brand in Canada 2022
- Premium Statistic Messenger usage by brand in Canada 2022
- Premium Statistic Social media activities in Canada 2022
- Premium Statistic Social network usage by frequency in Canada 2022
- Premium Statistic Canada: time spent social media 2020-2022
- Basic Statistic Canada: distribution of social media audiences 2021, by age and gender
- Basic Statistic Leading social networks used for news in Canada 2019-2022
Facebook
8
- Premium Statistic Canada: Meta audiences in 2022, by age and gender
- Basic Statistic Canada: number of Facebook users 2018-2027
- Premium Statistic Canada: Facebook usage penetration 2018-2027
- Premium Statistic Canada: Facebook users 2022, by age group
- Premium Statistic Canada: Facebook users 2022, by gender
- Premium Statistic Canada: Facebook pages user engagement rate 2021, by type of post
- Premium Statistic Canada: Facebook Messenger users 2022, by age group
- Premium Statistic Canada: Facebook Messenger users 2022, by gender
Other major platforms
8
- Premium Statistic TikTok users in Canada 2018-2027
- Premium Statistic Canada: distribution of TikTok audiences 2022, by age group
- Premium Statistic Canada: distribution of TikTok audiences 2022, by gender
- Premium Statistic Twitter: distribution of Canadian audiences 2021, by gender
- Premium Statistic Most popular Twitter profiles from Canada 2021, by audience
- Premium Statistic Most popular brands on Twitter in Canada 2021, by audience
- Premium Statistic Snapchat: distribution of Canadian audiences 2022, by gender
- Premium Statistic Canada: Instagram users 2022, by age group
Marketing
5
- Premium Statistic Digital advertising spending in North America 2022, by country
- Premium Statistic Canada: internet ad revenue 2003-2021
- Premium Statistic Digital Market Outlook: social media ad spend in Canada 2017-2026, by device
- Premium Statistic Expected Facebook influencers earnings in Canada, the UK & the U.S. 2021
- Premium Statistic Most popular brands on Facebook in Canada 2021, by audience
Opinions
8
- Premium Statistic Canada: views on selected social media platforms 2021
- Premium Statistic Canada: opinions on governmental supervision of Meta Platforms 2021
- Basic Statistic Canada: belief in Facebook whistleblower claims 2021, by age group
- Basic Statistic Canada and the U.S. belief in Facebook whistleblower claims 2021
- Premium Statistic Canada: Facebook impact on quality of life 2021
- Premium Statistic Canada: views on Mark Zuckerberg 2021
- Basic Statistic Canada: social media regulation of hate speech 2021
- Basic Statistic Canada: impact of social media on debate and opinions exchange 2021
Further related statistics
8
- Use of social media marketing among SMEs in the UK 2020
- Social media used by SMEs in the UK 2020
- Italy: share of companies doing storytelling on Facebook 2017, by type
- Social media use by businesses in the United Kingdom (UK) 2012-2018, by size
- Social media use by businesses in the United Kingdom (UK) 2012-2018, by media type
- Leading banks by social media audience in Chile 2020
- Share of people who followed social media influencers Singapore 2020, by age group
- Share of people who followed social media influencers Singapore 2020
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- Social media used by SMEs in the UK 2020
- Italy: share of companies doing storytelling on Facebook 2017, by type
- Social media use by businesses in the United Kingdom (UK) 2012-2018, by size
- Social media use by businesses in the United Kingdom (UK) 2012-2018, by media type
- Leading banks by social media audience in Chile 2020
- Share of people who followed social media influencers Singapore 2020, by age group
- Share of people who followed social media influencers Singapore 2020
UK Small Business. (July 7, 2020). Roles of social media for SMEs in the United Kingdom (UK) in 2020 [Graph]. In Statista. Retrieved January 26, 2023, from https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/
UK Small Business. "Roles of social media for SMEs in the United Kingdom (UK) in 2020." Chart. July 7, 2020. Statista. Accessed January 26, 2023. https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/
UK Small Business. (2020). Roles of social media for SMEs in the United Kingdom (UK) in 2020. Statista. Statista Inc.. Accessed: January 26, 2023. https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/
UK Small Business. "Roles of Social Media for Smes in The United Kingdom (Uk) in 2020." Statista, Statista Inc., 7 Jul 2020, https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/
UK Small Business, Roles of social media for SMEs in the United Kingdom (UK) in 2020 Statista, https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/ (last visited January 26, 2023)
Roles of social media for SMEs in the United Kingdom (UK) in 2020 [Graph], UK Small Business, July 7, 2020. [Online]. Available: https://www.statista.com/statistics/246378/smes-social-media-marketing-uk/