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Leading TV advertising categories during the NCAA championship 2018
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Leading TV advertising categories during the NCAA championship 2018
Leading TV advertising categories during the NCAA championship in 2018 (in million U.S. dollars)
by Statista Research Department,
last edited
Apr 30, 2019
The statistic presents leading advertising categories during the NCAA division I men's basketball championship in the United States in 2018. Restaurants ranked second, with a spending of 146 million U.S. dollars that year.
Leading TV advertising categories during the NCAA championship in 2018 (in million U.S. dollars)
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by Statista Research Department,
last edited
Apr 30, 2019
The statistic presents leading advertising categories during the NCAA division I men's basketball championship in the United States in 2018. Restaurants ranked second, with a spending of 146 million U.S. dollars that year.
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- Release date
- March 2019
- Region
- United States
- Survey time period
- 2018
- Special properties
- figures reflect national TV only and include all pre-game, game and post-game programming
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- March 2019
More information
- Region
- United States
- Survey time period
- 2018
- Special properties
- figures reflect national TV only and include all pre-game, game and post-game programming
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Statistics on "TV advertising in the U.S."
- Distribution of global TV industry revenue in 2015, by source and region
- Global television advertising revenue from 2018 to 2022 (in billion U.S. dollars)
- TV advertising spending worldwide from 2010 to 2020, by type (in billion U.S. dollars)
- Distribution of TV advertising spending worldwide in 2019, by segment
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- Compound annual growth rate of TV advertising spending worldwide between 2014 and 2020, by region
- TV advertising revenue in the United States in 2018 and 2022 (in billion U.S. dollars)
- National TV advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
- Local TV advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
- Cable television advertising revenue in the United States from 2010 to 2019 (in billion U.S. dollars)
- Change in TV advertising spending in the United States from 2016 to 2018
- Change in TV advertising spending in selected formats in the United States in September 2017
- Share of online TV in TV advertising revenue in the United States from 2012 to 2018
- National primetime TV upfront ad sales in the United States from 2008/09 to 2018/19 season (in million U.S. dollars)
- Short-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2010 to 4th quarter 2017 (in million U.S. dollars)
- Long-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017 (in million U.S. dollars)
- Return on advertising spending (ROAS) per dollar invested in the United States in 2018, by medium (in U.S. dollars)
- Leading TV shows on broadcast TV in the United States during the 2018/19 TV season, by cost of a 30-second spot (in U.S. dollars)
- Average cost of a 30-second TV commercial in selected formats in the United States in July 2016 (in thousand U.S. dollars)
- Average price for screening a 30-second commercial during the Academy Awards from 2002 to 2018 (in million U.S. dollars)
- Average cost of a 30-second TV commercial during the Grammy Awards from 2010 to 2018 (in 1,000 U.S. dollars)
- Average cost of a 30-second commercial during the Golden Globes from 2010 to 2018 (in thousand U.S. dollars)
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- Average cost of a 30-second TV commercial during the Super Bowl from 2003 to 2018 (in million U.S. dollars)
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- Leading advertisers on cable TV networks in the United States in 2017, by ad spend (in million U.S. dollars)
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