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Mobile device usage while watching TV in the United States 2012

While watching TV content which of the following would you be interested in doing at the same time on another device?

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Release date

April 2012


United States

Survey time period

March 16-19, 2012

Number of respondents

n = 1000

Age group

18 years and older

Special properties

Multiple answers were possible.

Method of interview

Online omnibus survey

Supplementary notes

During the survey, this question was posed as follows: "While watching TV content on a TV, computer, mobile phone, etc., which of the following would you be interested in doing AT THE SAME TIME ON ANOTHER DEVICE (such as a computer, mobile phone, tablet/iPad)?"
Representative of the U.S. population, weighted by age, gender, geographic region, race and education.

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