Latin America preferred online retail payment methods 2015

Preferred payment methods of online shoppers in Latin America as of 4th quarter 2015

Latin America preferred online retail payment methods 2015 The statistic gives information on the preferred payment methods of online shoppers in Latin America as of the fourth quarter of 2015. During survey period, the majority of online shoppers preferred to pay via credit card. A total of 36 percent of shoppers opted for digital payment systems. In 2016, e-commerce sales accounted for only 2.2 percent of retail sales in Latin America, hinting at a strong potential of the market. As of January 2016, MercadoLibre was the most popular online retailer in Latin America with 50.54 million unique visitors during that month.
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Preferred payment methods of online shoppers in Latin America as of 4th quarter 2015

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Share of online shoppers
Credit card 65%
Debit card 41%
Digital payment systems (PayPal, Alipay) 36%
Direct debit from bank account 35%
Cash on delivery 35%
Store specific gift card13%
Share of online shoppers
Credit card 65%
Debit card 41%
Digital payment systems (PayPal, Alipay) 36%
Direct debit from bank account 35%
Cash on delivery 35%
Store specific gift card13%
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The statistic gives information on the preferred payment methods of online shoppers in Latin America as of the fourth quarter of 2015. During survey period, the majority of online shoppers preferred to pay via credit card. A total of 36 percent of shoppers opted for digital payment systems. In 2016, e-commerce sales accounted for only 2.2 percent of retail sales in Latin America, hinting at a strong potential of the market. As of January 2016, MercadoLibre was the most popular online retailer in Latin America with 50.54 million unique visitors during that month.
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Release date
January 2016
Region
Central and South America
Survey time period
4th quarter 2015
Special properties
purchases in the past 6 months
Method of interview
Online survey
Supplementary notes
Multiple answers were possible.
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