Sales share of the leading hair coloring brands in the U.S. 2019

In 2019, L’Oréal Superior Preference was the leading hair coloring brand for women in the United States, with a sales share of 11.7 percent. Ranked second, the Revlon Colorsilk Beautiful Color brand generated a sales share of 8.9 percent that year.

Sales share of the leading hair coloring brands in the United States in 2019*

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Sources

Release date

August 2019

Region

United States

Survey time period

52 week period ended June 16, 2019

Supplementary notes

Total U.S. sales for U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains for the latest 52 week period ended June 16, 2019.
* For women.

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Statistics on "Hair care and shampoo market in the U.S."

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