In 2022, the number of global social media audiences increased by 7.81 percent compared to the previous year. Worldwide social network user growth is projected to slow down to 3.59 percent by 2027. There are currently over 4.5 billion social media users worldwide.
Global social network user growth from 2018 to 2027
Characteristic
Year-on-year change
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* Forecast The indicator shows the estimated number of people in the selected region that use social media sites and applications regularly (at least once a month). The data is based on surveys as well as user penetration estimates of the major social platforms.
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Statista. (July 15, 2022). Global social network user growth from 2018 to 2027 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/
Statista. "Global social network user growth from 2018 to 2027." Chart. July 15, 2022. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/
Statista. (2022). Global social network user growth from 2018 to 2027. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/
Statista. "Global Social Network User Growth from 2018 to 2027." Statista, Statista Inc., 15 Jul 2022, https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/
Statista, Global social network user growth from 2018 to 2027 Statista, https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/ (last visited September 01, 2024)
Global social network user growth from 2018 to 2027 [Graph], Statista, July 15, 2022. [Online]. Available: https://www.statista.com/statistics/270919/worldwide-social-network-user-growth/