This statistic shows the reasons U.S. customers unsubscribe from e-mail lists as of October 2016. During the survey, it was found that 17 percent of respondents unsubscribed because the content of the e-mails appeared boring, repetetive and not interesting to them.
Reasons U.S. customers unsubscribe from e-mail lists as of October 2016
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Share of respondents
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eMarketer. (February 13, 2017). Reasons U.S. customers unsubscribe from e-mail lists as of October 2016 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/
eMarketer. "Reasons U.S. customers unsubscribe from e-mail lists as of October 2016." Chart. February 13, 2017. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/
eMarketer. (2017). Reasons U.S. customers unsubscribe from e-mail lists as of October 2016. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/
eMarketer. "Reasons U.S. Customers Unsubscribe from E-mail Lists as of October 2016." Statista, Statista Inc., 13 Feb 2017, https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/
eMarketer, Reasons U.S. customers unsubscribe from e-mail lists as of October 2016 Statista, https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/ (last visited July 27, 2024)
Reasons U.S. customers unsubscribe from e-mail lists as of October 2016 [Graph], eMarketer, February 13, 2017. [Online]. Available: https://www.statista.com/statistics/273130/reasons-us-customers-unsubscribe-from-permission-e-mails/