Japan: most popular online retail categories 2013

Distribution of online retail sales in Japan in 2013, by category

by Statista Research Department, last edited Nov 18, 2013
Japan: most popular online retail categories 2013 The figure shows the most popular online retail categories in Japan, by reach of internet audiences. As of May 2013, 19 percent of Japanese internet users accessed online apparel shopping.
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Distribution of online retail sales in Japan in 2013, by category

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Share of sales
Consumer electronics and appliances21%
Apparel18%
Media, toys and games13%
Food and drink12%
Furniture and homeware6%
Beauty and personal care6%
Home improvement and home care2%
Other22%
Share of sales
Consumer electronics and appliances21%
Apparel18%
Media, toys and games13%
Food and drink12%
Furniture and homeware6%
Beauty and personal care6%
Home improvement and home care2%
Other22%
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by Statista Research Department, last edited Nov 18, 2013
The figure shows the most popular online retail categories in Japan, by reach of internet audiences. As of May 2013, 19 percent of Japanese internet users accessed online apparel shopping.
Show more
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